A little bit about us
aren't (in the traditional sense) an advertising agency, a PR firm,
design firm, specialty house, direct mail agency or Web site builder.
We are a marketing company, in the truest sense of the word. Integrated
solutions are our goal here. Not just the project, but the product,
is our focus. So, we are some of all of the above, yet none of the
above. We specialize in non-specialization.
is everything. Though your image is as important to us as it is
to you. Cosmetics alone, while playing a part, will not rule our
thinking. Sure we want your piece to "look" good, but if it misses
the mark on message, it doesn't. What's generally missing in most
advertising messages are the "big" ideas. It is not always attainable,
but it is at the heart of everything we strive to do.
alone cannot sell a product. In the words of David Ogilvy*, in reference
to an Alfred Politz and Howard Morgens belief that, [good] advertising
can actually accelerate the demise of an inferior product. In other
words, all we can do is call attention to your product or service,
but it better be able to withstand the heat. We've experienced this
principle in practice.
a lot of questions is what we do best. Who else knows more about
your business and your niche than you. We believe the better defined
the question the more obvious the answer. Some reality is always
a given; budget, timeliness and look. As for the rest there are
as many ideas as there are stars in the sky.
company doesn't have hours of operation we have responsibilities.
The occasional all-nighter isn't unheard of. We work to deadline
not five or six o'clock.
Creative brings decades of experience to the table. No not a group
of crotchety old men, but young at heart down-to-earth experience
(age having no bearing). Being a virtual company means that the
actual players will change depending on the situation at hand. Our
over head is low, yet that is no excuse for a lack of professional,
timely productivity. Some work from their homes while some actually
maintain office space. Almost all are self employed and rely on
results not a guaranteed paycheck. The Internet makes all of this
possible and allows us to bring in the best minds in the world,
to a job, literally.
of an Advertising Man 1963, by David Ogilvy
a printer friendly version of Ray Blakley's Resume
by clicking one of the below:
Format | Microsoft
founder, Ray Blakley has almost 30 years experience in general
media advertising, direct mail and multimedia. For the last
12 years his team have plied their skills in the area of Web
site design and interactive presentations, while still working
in traditional media, print and video.